3 New ARchitect Enhancements for Easier, Faster AR Management
The ARInsights team is excited to share three new enhancements, designed to make your ARchitect experience even easier and help you access the info you need even faster: Viewing “Analyst Power 100” Rankings in ARchitect Managing Coverage Notifications Staying Organized with Ascending/Descending Sort Follow along with this short clip from our recent webinar as Crystal Golightly, our VP of Customer Experience, explains these recent additions....
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Introducing ARInsights’ Director of Product Experience
July 30, 2021 — We’re excited to announce the addition of Noah Tsutsui to the ARInsights team as Director of Product Experience. Noah will focus on design and user experience (UX) for the ARchitect platform, helping clients get maximum value from our products, use them efficiently and effectively, and enjoy engaging with them! We’re thrilled to have Noah on board, and look forward to benefiting...
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Learning Series Recap: Searching for and Reporting on Analyst Coverage with Premium Content
For AR practitioners, it’s important to stay on top of what key industry analysts are writing and speaking about. By knowing if and when analysts are mentioning their company and other topics of interest, AR pros can: Track and disseminate timely coverage of their company. See whether engagement strategies are working. (Are briefings and other outreach translating to increased coverage?) Discover new, relevant analysts to...
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Assessing Analyst Traction Through Share of Voice
Background Palo Alto Networks, the global cybersecurity leader, is shaping the cloud-centric future with technology that is transforming the way people and organizations operate. Its mission is to be the cybersecurity partner of choice, protecting a digital way of life. Palo Alto Networks helps address the world’s greatest security challenges with continuous innovation that seizes the latest breakthroughs in artificial intelligence, analytics, automation and orchestration....
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Tiering the Analyst Briefing List for Better Resource Allocation
Engaging with industry analysts is, of course, important to technology companies — they influence customers’ buying decisions; define, articulate and shape industry trends; and impact vendors’ reputations in the market. Analysts also provide valuable product-roadmap feedback, messaging guidance and competitive intelligence. For many vendors — particularly those with offerings spanning multiple technologies/markets — it’s not uncommon to track and be relevant to hundreds (and hundreds)...
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Analyst Portal Updates: Easier Editing + High-Impact Summaries
We’re pleased to share new enhancements to our Analyst Portal solution – designed to make content management easier and elicit greater interest in your content from analysts who follow your company. Analyst Portal Background In addition to helping AR pros manage, track and report on analyst interactions with ARchitect, ARInsights also provides Analyst Portal, a unique and innovative solution for sharing content with key analysts...
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Upcoming Analyst and Industry Events: What’s Virtual? What’s In-Person?
The latest ARInsights client “open session” covered a lot of ground. These quarterly, virtual meet-ups give AR pros an opportunity to discuss industry trends, swap best practices, pick the brains of other practitioners and experts, and air what’s on their minds – all in an informal, unrecorded forum. In general, discussion topics arise organically – driven by the priorities and interests of attendees. (Sign up...
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Using ARInsights’ ServicePlus to Save Time and Money, and Help Fuel AR Success
CompuCom was seeking to increase AR efficiency – saving time on tracking analysts, monitoring research, reporting on metrics, etc. Learn how the company uses ARInsights ServicePlus to aid in these AR activities and more.
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Keeping More Analysts Better Informed with a Central AR Portal
Cisco strives to keep all relevant analysts updated and in-the-know. Learn how the AR team uses ARchitect's Portal solution to scale its outreach – giving analysts a central, curated and self-serve destination for accessing Cisco content.
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Preparing for Analyst Meetings and Reporting on Your Results
So you’ve booked an analyst meeting. Naturally, you want to get the most out of it – maximizing what your company and the analyst(s) take away from the conversation, and then using the experience to optimize future ones. In our latest episode of the Learning Series, we help you execute on that. In the interactive discussion, our experts show how to use our ARchitect software...
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