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Resources

Learn about the latest analyst and influencer relations success stories, trends, ideas and more

Recap

What a thrill! We recently wrapped up another highly successful ARchitect User Forum...

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Best Practices, User Forum

The Multiplier Effect: How an Analyst Portal Scaled Splunk’s AR Impact

Summary Problem Analyst Portal solves: Splunk needed to increase analyst recognition of their capabilities in the observability market, particularly with Tier 1 analysts who weren’t fully…

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Webinars

7 Key Moments: Dashboard & AIM Takeaways from our First ‘Learn & Engage’ Session

  Ever sat through a webinar, taken a few notes, and thought, “I should try that later”… only to never get around to it? With our new Learn & Engage webinar series (emphasis on…

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reviews leading to growth
Best Practices

Hot Potato or Hidden Opportunity? AR’s Role in Gartner Peer Insights

If Gartner Peer Insights were a game, it would be hot potato.  Here’s why: Maybe in your organization, marketing thinks product should own it. Product passes it off to customer success, who lobs…

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User Forum

Cornerstone’s Secret Sales Weapon? Analyst Relations!

Cue the confetti cannons: When Cornerstone OnDemand sales reps need to push a deal across the finish line, they often turn to analyst relations (AR) for the win! Enter Jennifer Borun, senior director…

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Sarah Robin the trade desk presenting
Best Practices, User Forum

AR + Competitive Strategy: Check out The Trade Desk’s Winning Approach

If you’re an analyst relations (AR) professional, you’re probably no stranger to wearing multiple hats. For many, it feels like it’s written into the job description! Still, though, Sarah…

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Product Updates

ARchitect Now Speaks Your AI Language

Say hello to more choices in ARchitect! We’re rolling out something exciting that puts you in the driver’s seat of your AI experience. As analyst relations (AR) teams seek to harness the…

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Smarter analyst engagement starts here

See how you can build analyst and influencer relationships using ARchitect and our AR services.