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Company Information

Learn about ARInsights and our core values, and meet our executives and partners

Executive team

The ARInsights’ executive team is committed to promoting our core values, leading by example, cultivating an inclusive and collaborative culture, delivering product excellence, and ensuring customer success.

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Andy leads strategy and vision-setting for the company and oversees all aspects of the business. A SaaS industry veteran, Andy brings more than 20 years of experience driving growth and scaling operations at market-leading companies. Prior to becoming CEO of ARInsights, he led marketing for Salesforce Interaction Studio, the leading real-time personalization platform formerly known as Evergage. He served as CMO of Evergage for six years prior to its acquisition by Salesforce in 2020, and played a critical role driving rapid growth, brand awareness and category leadership. In his career, Andy also held executive leadership roles across functions at successful software and technology companies including Brainshark, Theikos, Virtusa, edocs and Kenan Systems. Andy holds an MBA from Northwestern’s Kellogg School of Management and a BA from Brown University.

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Chris leads ARInsights’ engineering team and technical operations. This includes directing and overseeing the product development, management and roadmap for ARInsights’ software solutions. Chris has more than two decades of technology and leadership experience, building world-class enterprise SaaS companies. Prior to ARInsights, he served in numerous leadership positions at Brainshark (now part of Bigtincan) – starting as the company’s first engineer and culminating in his tenure as CTO, where he led the engineering organization for over a decade. Earlier in his career, Chris worked at multiple internet start-ups in senior software engineering roles. He holds master’s and undergraduate degrees in computer science from the University of Colorado at Colorado Springs and Stonehill College, respectively.

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Crystal is responsible for full lifecycle client development. She works closely with clients to understand their requirements, support product implementation and provide ongoing relationship management. Prior to joining ARInsights, Crystal was sales operations manager at an electronic block and algorithmic trading platform that is now part of FactSet. With a diverse background in operations and deep understanding of CRM solutions, Crystal takes a unique approach to identifying business challenges and crafting easy-to-implement solutions for large and small client organizations. Crystal earned a Bachelor of Arts from the University of San Francisco and also attended the City College of New York, working toward a Master of Arts in international relations. She lives in California with her family and enjoys spending time with her young son and lovely corgis, Ratchet and Clover.

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Ed has overall responsibility for customer acquisition, customer retention and revenue growth. He also enjoys helping to organize the annual ARchitect User Forum. Prior to joining ARInsights, Ed worked for Sun Microsystems for 10 years in various account executive roles across many lines of business, and experienced the significant impact that industry analysts have in technology buying decisions. Prior to Sun, Ed spent 13 years with MicroAge primarily in the role of business development director, growing the company’s VAR channel. Ed earned his Bachelor of Science in business administration from Arizona State University. He volunteers his time through various activities for the elderly and the poor, and supports the Arizona Boston Terrier Rescue.

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Anthony leads ARInsights’ product management and UX design team. This includes directing and overseeing the product/feature conceptualization, requirements gathering, and design phases of the software development lifecycle, as well as translating business objectives into a product roadmap for ARInsights’ software solutions. Anthony has over a decade of product management experience, building world-class enterprise SaaS products. Prior to ARInsights, he worked in product management at Blackbaud, the leading software provider exclusively dedicated to powering social impact. He holds a bachelor’s degree in business administration and hospitality/tourism management from the College of Charleston and currently resides in the Charleston, South Carolina area with his family.

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Greg leads and oversees analyst relations services provided by ARInsights, including AR program strategy and execution, AR operations and peer reviews management. He brings more than 25 years of analyst relations experience: managing AR programs for global technology companies across industries — from cybersecurity to customer experience services to enterprise data analytics and many more — and delivering high-impact results. Prior to ARInsights, Greg served as principal and co-founder of The Wind Communications Agency, a full-service analyst relations services firm and consultancy, acquired by ARInsights in 2024. He previously worked with leading technology public relations agencies in New York, Boston and Providence, serving clients in a wide range of markets, including precursors to big data analytics, desktop software, marketing tech and data security. Greg holds a bachelor’s degree in English from Manhattanville College and resides in Rhode Island.

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Patty leads and oversees analyst relations services provided by ARInsights, including AR program strategy and execution, AR operations and peer reviews management. She has more than 25 years of experience in technology communications — working in analyst relations for more than two decades. Prior to ARInsights, Patty was principal and co-founder of The Wind Communications Agency, a full-service analyst relations services firm and consultancy, acquired by ARInsights in 2024. While at Wind Communications, she managed analyst relations outreach for large companies, including Sony and Motorola, as well as start-up companies in markets including CRM, call center, database software, revenue cycle management, business spend management, mobile, analytics and cloud technologies. Patty previously spent 10 years at global IT services firm Capgemini, where she handled global AR outreach, and served as associate director, global analyst relations, at outsourcing and IT services company Cognizant Technology Solutions. Throughout her career, Patty has supported many successful analyst events, and has been responsible for managing analyst tours, general outreach campaigns, major evaluations, and collaboration efforts with sales and marketing. She received her bachelor’s degree in English from Providence College and resides in Rhode Island.

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