Learn about the latest analyst and influencer relations success stories, trends, ideas and more
This blog post was published on Friday, April 17, 2026. Below is a 5-minute walkthrough of two enhancements we made to ARchitect in April 2026: (1) the ability to associate Insights with Projects;…
I’m a marketer. I know what it feels like to do valuable work that doesn’t always fit neatly into a spreadsheet. To be asked to quantify the ROI of something that’s tricky to express in…
Listening to Our Community In the decade-plus that we’ve been publishing the Analyst Power 100 list, one truth has become increasingly clear: analyst influence isn’t one-dimensional. The…
July 29, 2022 — Analyst relations (AR) event planning has been a trending topic at our industry roundtables quarter after quarter: from how to maximize in-person events, to how to structure hybrid…
July 6, 2022 — Customer review sites continue to be a trending topic at our industry round tables, session after session. Gartner Peer Insights, in particular, is top-of-mind for analyst relations…
June 15, 2022 —And now, a moment many of you all have been waiting for… we are very excited to announce the launch of ARchitect Interactions for Google Workspace — now available for download in…
May 12, 2022 — Because most of the world operates online, it can be challenging to stand out from the crowd. For analyst relations (AR) pros, capturing the attention of target analysts can be…
April 29, 2022 — Because many analyst relations (AR) programs are frequently in “reactive mode” — responding to ongoing research requirements, analyst briefing requests, internal demands from…
January 27, 2022 — Welcome to our Learning Series webinar recaps for 2022! We recently conducted our first Learning Series episode of the year. As you may know, during these popular and interactive…
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