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Learn about the latest analyst and influencer relations success stories, trends, ideas and more

Recap

What a thrill! We recently wrapped up another highly successful ARchitect User Forum...

A promotional graphic for "Profiles in AR" featuring a circular portrait of AR pro Ludovic Leforestier.
Expert Q&A

Profiles in AR: Ludovic Leforestier of the IIAR> and Starsight Communications

When it comes to analyst relations (AR), Ludovic Leforestier has seen and done it all! A founder of the Institute of Influencer & Analyst Relations (IIAR>), Ludo has 20+ years of hands-on…

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A Valentine's Day graphic with text about analyst relations next to a red gift box and paper hearts.
Expert Q&A

Feeling Hot, Hot, Hot for Analyst Relations

Roses are red, violets are blue, analyst relations, we truly love you! On Valentine’s Day, for the second year in a row, we’ve asked analyst relations (AR) pros to share what they love about…

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Two carved jack-o'-lanterns next to text reading "Haunting tales and lessons learned in analyst relations.
Expert Q&A

Boo! Scary AR Stories That Will Make You Quake in Your Boots

Happy Halloween, AR readers! Get ready to be spooked! In honor of the scariest day of the year, we’ve compiled scary AR stories from analyst relations pros. Steeped in experience, these AR leaders…

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Portrait of Gene King, Compucom's head of communications and analyst relations, smiling in a patterned blue blazer.
Expert Q&A

How Compucom Gains AR Flexibility with Extra, Expert Hands

From briefings to outreach to reporting to strategy formulation and much (much!) more, there are a lot of analyst relations (AR) priorities to cram in the day. And when you have a small team, working…

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An ARInsights graphic featuring a headshot of Julian Tirsu for a "Profiles in AR" feature.
Expert Q&A

Profiles in AR: Gartner-Analyst-Turned-AR-Pro Julian Tirsu (of Egnyte) — Part II

During his time at Gartner — spanning a career as a research analyst and executive advisor for more than 10 years — Julian Tirsu interacted with analyst relations (AR) professionals on a…

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ARInsights graphic featuring a headshot of Julian Tirsu for a "Profiles in AR" feature.
Expert Q&A

Profiles in AR: Gartner-Analyst-Turned-AR-Pro Julian Tirsu (of Egnyte) — Part I

What happens when a longtime analyst becomes an analyst relations (AR) professional? You get someone who knows the ins and outs of working with the analyst community — bringing valuable, firsthand…

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