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Resources

Learn about the latest analyst and influencer relations success stories, trends, ideas and more

Recap

What a thrill! We recently wrapped up another highly successful ARchitect User Forum...

Headshots of Siemens AR leaders Jon Heidorn and Shaun Ennis alongside text about advice from Siemens Digital Industries.
Expert Q&A

How Siemens Digital Industries Ties AR Activities to Results with AR Software (User Forum Preview)

Analyst relations (AR) teams juggle many important activities in their day-to-day work. Among their priorities, they often face the need to organize, execute on and manage strategic projects and…

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Headshot of Sarita Kincaid, SugarCRM's senior director of analyst relations, smiling.
Expert Q&A

Q&A: How SugarCRM Uses AR Technology to Easily Report on Results (User Forum Preview)

As a strategic and often highly visible function, analyst relations (AR) drives value in many ways at organizations — increasing exposure for the company, influencing sales, delivering competitive…

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Headshots of SAP AR managers Caitlin Fischer and Kathy Lee alongside the text "Insights from 2 AR managers at SAP.
Expert Q&A

How SAP Uses an Analyst Portal to Reach More Analysts (User Forum Preview)

Many analyst relations (AR) teams face the need to reach dozens and even hundreds of industry analysts, who are relevant to their company and its product lines, and who influence prospects in the…

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Portrait of the VP of CX and operations smiling, set against a blue skyscraper background.
Expert Q&A, Newsroom

Q&A with ARInsights’ Crystal Golightly on New IIAR> Board Member Role

We’re thrilled to share that Crystal Golightly, our VP of customer experience and operations, has been elected to the board of the Institute of Industry Analyst Relations (IIAR>).

The IIAR> is a…

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