Analyst Relations Resources


Discover AR best practices, success stories, white papers and more

Looking to improve the productivity and results of your AR program, and stay “in-the-know” about the latest AR developments and trends? We’ve got you covered. Explore our AR industry primer, best practices, webinars, customer success stories, white papers, top influencers and more below.

Industry Primer

Get an overview of analyst relations, why it’s important and how to manage AR programs. Learn about the role analysts play in companies’ purchase decisions, and how you can influence their work and improve your company’s brand awareness and sales results.

Learn about Analyst Relations

Analyst Relations Best Practices

Find actionable tips for identifying influencers, fostering relationships (with both analysts and internal experts), delivering presentations, measuring results and much, much more. The ARInsights blog — and our best practices subset of articles — are frequently updated with the latest industry information.

View the Blog   View Best Practices Articles


Access our collection of on-demand webinars and webinar recaps. Get advice from industry experts and practitioners on improving AR performance — along with tips to help you get the most out of ARchitect, our market-leading software for building and managing successful AR programs.

Access Webinars


Learn how organizations like yours are using people, process and technology to overcome AR challenges, “influence the influencers,” achieve competitive differentiation and improve sales. Explore case studies, and hear directly from AR pros at leading tech companies who’ve presented at our annual user forum about their AR journeys.

View Case Studies   Watch User Forum Presentations


Check out the following white papers and infographics for information on how to use technology to improve AR productivity and results.

How Well are AR Pros Paid?

Over the last decade, AR salaries have jumped significantly, as analyst relations professionals continue to bring great value to their organizations. Get data on AR compensation and the AR industry at large from the Institute of Influencer & Analyst Relations (IIAR>) “Analyst Relations Salary Survey,” sponsored by ARInsights.

View infographic

Power Rankings: Industry Analysts

See which analysts may be most influential to your business. “ARchitect Power 100 analysts” are the top 100 analysts, ranked according to their activity level among all ARchitect users. These analysts have the most sustained buzz in the industry right now.

See The Full Power 100 List

Trusted Technology

Our ARchitect platform enables tech companies around the world to increase awareness and knowledge-sharing with industry analysts, while measurably improving AR professionals’ day-to-day efficiency and productivity. 

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