Because most of the world operates online, it can be challenging to stand out from the crowd. For analyst relations (AR) pros, capturing the attention of target analysts can be difficult, as they are pressed for time, pulled in various directions and face “information overload.” To help your brand stay top-of-mind, we’ve implemented new enhancements to our Analyst Portal — video banners, unique subdomains and...
Read More
Because many analyst relations (AR) programs are frequently in “reactive mode” — responding to ongoing research requirements, analyst briefing requests, internal demands from different departments and more — it can be difficult to switch gears and proactively plan for upcoming research. Let’s face it — it’s hard to find the time! At ARInsights, though, we build our products around the idea that analyst relations teams...
Read More
Welcome to our Learning Series webinar recaps for 2022! We recently conducted our first Learning Series episode of the year. As you may know, during these popular and interactive webinars, we demonstrate how to get the most out of ARchitect, the leading analyst relations (AR) productivity software — highlighting important functionality and how-to’s for attendees. This year, we’re also using the Learning Series to share...
Read More
Faced with mounting projects, priorities and other to-dos, and only finite hours in the workday, analyst relations (AR) pros value efficiency. As you know, ARchitect is geared toward helping you increase efficiency and productivity in your day-to-day AR tasks, and improve results. And we’re striving to make AR work even easier. For example, looking for up-to-date information about an analyst or influencer, and their firm?...
Read More
Managing numerous analyst (as well as internal) relationships can become overwhelming without proper organization. We are excited to announce two new ARchitect enhancements that will improve workflows and help you and your team maintain important connections: Assign & Filter for Multiple Relationship Managers Quickly Identify Analyst Tiers with the Tier Field Better Coordinate Analyst Outreach with Team Members Don’t let your top analysts fall through...
Read More
Although analyst relations efforts often span many months, there are instances when fast-approaching deadlines require immediate support. To keep you moving forward, we are excited to announce three new ARchitect enhancements that speed up your workflow: Embedded ARchitect tutorials & the ability to submit questions online Optional coverage group indicators within your share of voice (SOV) report Single Sign-On authentication for a streamlined user experience...
Read More
We’re pleased to introduce ARchitect Interactions for Outlook as a free download for ARchitect customers, available in the Microsoft Store. Designed to make working with analysts — and planning and tracking your analyst interactions — quick and easy, ARchitect Interactions lets you bring new emails and appointments into ARchitect without leaving Outlook. The new add-in gives AR teams the power to quickly log new records...
Read More
Staying on top of analyst coverage is an important activity for AR professionals. By knowing what analysts are saying about your business, your competitors, the market and market trends, you can: Flag key coverage, as it hits; Share relevant information and intelligence internally; Adjust your outreach strategy, as needed; Discover new, relevant analysts to contact; Refine messaging; Point your sales team to relevant articles and...
Read More
The ARInsights team is excited to share three new enhancements, designed to make your ARchitect experience even easier and help you access the info you need even faster: Viewing “Analyst Power 100” Rankings in ARchitect Managing Coverage Notifications Staying Organized with Ascending/Descending Sort Follow along with this short clip from our recent webinar as Crystal Golightly, our VP of Customer Experience, explains these recent additions....
Read More
We’re pleased to share new enhancements to our Analyst Portal solution – designed to make content management easier and elicit greater interest in your content from analysts who follow your company. Analyst Portal Background In addition to helping AR pros manage, track and report on analyst interactions with ARchitect, ARInsights also provides Analyst Portal, a unique and innovative solution for sharing content with key analysts...
Read More