ServicePlus
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Peer reviews management
Customers are influencers, too. Know what they’re saying.
Tracking and managing peer review sites — such as Gartner Peer Insights, G2, PeerSpot and TrustRadius — increasingly intersects with AR and is part of AR’s purview. Customer reviews on these sites are often used in vendor evaluations and other research, and even power quadrant-like reports based on customer feedback.
But generating, monitoring and analyzing reviews across platforms takes time and skill. ServicePlus team members can:
- Work with your customer marketing and customer success teams to identify customers willing to participate on each platform
- Drive new reviews, track them and respond to posted reviews
- Assist in incentive programs with sales and customers for new reviews
- Identify potential customer references, based on review data
- Highlight trends in reviews across platforms
- Manage calendars for milestones like Voice of the Customer reports
- Prepare customers to optimize their reviews for acceptance on review sites
- Work with support teams at peer review sites to get customer reviews approved and improve the performance of listings
- Monitor the changing/addition of review categories
- Uncover competitive intelligence from review data
- Benchmark your efforts versus competitors and enhance your competitive positioning
- Track key quotes for use in sales support and social media
CUSTOMER STORY
“We made great strides in our AR program this past year, and I know that was largely due to the use of ServicePlus — which enabled us to expand our activities and implement new things. ”
KIM DOSSEY
HEAD OF GLOBAL ANALYSTS RELATIONS, TERADATA
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