Webinar: Need to build analyst lists, but don’t know where to start?
Creating and maintaining analyst target lists is literally the first and most important step in building a world-class Analyst Relations program. Yet, many AR pros, whether they are veterans with new assignments or starting new programs, struggle to find the information they need to create their lists.
Schylr Greggs, a veteran AR professional, recently took on the job to build a new AR program at Tenable Network Security and faced the task of creating analyst target lists for each of Tenable’s businesses. Schylr will join Crystal Golightly, Director of Client Development at ARInsights, to show how they used the analysts’ own written word, including published research, blogs, media quotes and tweets, to accomplish the task.
Date: Thursday, February 26, 2015
Time: 9 AM PT, 12 noon ET
Location: Register Here