January 28, 2021 — NEEDHAM, Mass. — (BUSINESS WIRE) — ARInsights, LLC (“ARInsights”), the leading provider of SaaS solutions and data to the analyst relations industry, announced today that Andy Zimmerman has been appointed the company’s new chief executive officer and a member of its board of directors. A SaaS industry veteran, Zimmerman brings more than 20 years of experience driving growth at market-leading companies. He succeeds Shashank Kulkarni, the company’s founder and CEO of 17 years.
Kulkarni will continue to support the long-term vision and strategy for the company as a member of its board of directors. A thought leader in analyst relations (AR), Kulkarni founded ARInsights in 2004 when he recognized a need for modern, innovative, AR-specific solutions in a market that was largely being served by spreadsheets and basic contact management tools.
“It has been an incredible and rewarding journey building ARInsights, and I look forward to the company’s continued growth and success under Andy’s leadership,” Kulkarni said. “Andy has a successful track record building enterprise SaaS organizations and will be instrumental as we continue to expand the company’s rapidly growing customer base, bring innovative products to market, and maintain our unrelenting commitment to client success and service.”
Zimmerman brings a deep skill set in driving revenue growth, launching new products, expanding into new markets and scaling operations. He most recently served as head of marketing for Salesforce Interaction Studio, the leading real-time personalization platform formerly known as Evergage, which was acquired by Salesforce in February 2020. As the chief marketing officer of Evergage from 2014-2020, Zimmerman played a critical role driving rapid growth, brand awareness and category leadership. He has also held leadership roles across functions at other software and technology companies including Brainshark, Theikos, Virtusa, edocs and Kenan Systems. Andy holds an MBA from Northwestern’s Kellogg School of Management and a BA from Brown University.
“I’m honored to be joining the team at ARInsights to help drive the company’s next chapter of growth,” Zimmerman said. “The company has achieved a leadership position serving the analyst relations community and has tremendous opportunities ahead. I look forward to working with this talented team to extend that industry leadership, meet and exceed client expectations, and implement effective strategies for long-term growth and success.”
Founded in 2004 and backed by Polaris Growth Fund, ARInsights provides the market-leading SaaS platform for managing analyst relations programs. The company’s flagship product, ARchitect, is designed and built to help AR professionals manage and streamline their day-to-day activities and increase efficiency and productivity. ARchitect and ARInsights’ other innovative solutions – including Analyst Portal, Analyst Event Manager and more – enable AR professionals to focus on what’s most important: building valuable analyst relationships. For more information, visit www.arinsights.com.