Faced with mounting projects, priorities and other to-dos, and only finite hours in the workday, analyst relations (AR) pros value efficiency. As you know, ARchitect is geared toward helping you increase efficiency and productivity in your day-to-day AR tasks, and improve results. And we’re striving to make AR work even easier. For example, looking for up-to-date information about an analyst or influencer, and their firm?...
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Managing numerous analyst (as well as internal) relationships can become overwhelming without proper organization. We are excited to announce two new ARchitect enhancements that will improve workflows and help you and your team maintain important connections: Assign & Filter for Multiple Relationship Managers Quickly Identify Analyst Tiers with the Tier Field Better Coordinate Analyst Outreach with Team Members Don’t let your top analysts fall through...
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Although analyst relations efforts often span many months, there are instances when fast-approaching deadlines require immediate support. To keep you moving forward, we are excited to announce three new ARchitect enhancements that speed up your workflow: Embedded ARchitect tutorials & the ability to submit questions online Optional coverage group indicators within your share of voice (SOV) report Single Sign-On authentication for a streamlined user experience...
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We’re pleased to introduce ARchitect Interactions for Outlook as a free download for ARchitect customers, available in the Microsoft Store. Designed to make working with analysts — and planning and tracking your analyst interactions — quick and easy, ARchitect Interactions lets you bring new emails and appointments into ARchitect without leaving Outlook. The new add-in gives AR teams the power to quickly log new records...
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Staying on top of analyst coverage is an important activity for AR professionals. By knowing what analysts are saying about your business, your competitors, the market and market trends, you can: Flag key coverage, as it hits; Share relevant information and intelligence internally; Adjust your outreach strategy, as needed; Discover new, relevant analysts to contact; Refine messaging; Point your sales team to relevant articles and...
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The ARInsights team is excited to share three new enhancements, designed to make your ARchitect experience even easier and help you access the info you need even faster: Viewing “Analyst Power 100” Rankings in ARchitect Managing Coverage Notifications Staying Organized with Ascending/Descending Sort Follow along with this short clip from our recent webinar as Crystal Golightly, our VP of Customer Experience, explains these recent additions....
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We’re pleased to share new enhancements to our Analyst Portal solution – designed to make content management easier and elicit greater interest in your content from analysts who follow your company. Analyst Portal Background In addition to helping AR pros manage, track and report on analyst interactions with ARchitect, ARInsights also provides Analyst Portal, a unique and innovative solution for sharing content with key analysts...
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Monitoring analyst research across multiple firms can be difficult because research firms don’t report on this in a standard way. Of course, you want to know who’s writing about topics that are relevant to, that impact, and that involve your company — along with when those reports will publish. But putting together a spreadsheet to track all that research can feel like a Herculean task...
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With digital communication hitting an all time high, keeping your analysts interests can be challenging. Building professional emails with new features is a great way to make your communications pop. Follow along with the Learning Series episode below as we demonstrate how to use new email enhancements in ARchitect:
New Email Templates, Stock Image Gallery, Image Editor,
Row Background Images
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ARchitect Influencer Score is a metric that ARInsights has developed to rank technology industry analysts. It is based on a proprietary algorithm that we have developed and refined with over 15 years experience of working with analysts. The algorithm leverages ARchitect users’ Interactions with analysts in aggregate. The users’ Interaction information is then weighted by the amount of research an analyst publishes and how often...
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