ARchitect Enhancements to Supercharge Your Workflow
Although analyst relations efforts often span many months, there are instances when fast-approaching deadlines require immediate support. To keep you moving forward, we are excited to announce three new ARchitect enhancements that speed up your workflow: Embedded ARchitect tutorials & the ability to submit questions online Optional coverage group indicators within your share of voice (SOV) report Single Sign-On authentication for a streamlined user experience...
Introducing ARchitect Interactions for Outlook
We’re pleased to introduce ARchitect Interactions for Outlook as a free download for ARchitect customers, available in the Microsoft Store. Designed to make working with analysts — and planning and tracking your analyst interactions — quick and easy, ARchitect Interactions lets you bring new emails and appointments into ARchitect without leaving Outlook. The new add-in gives AR teams the power to quickly log new records...
Stay on Top of Relevant Research with Expanded Coverage Notifications
Staying on top of analyst coverage is an important activity for AR professionals. By knowing what analysts are saying about your business, your competitors, the market and market trends, you can: Flag key coverage, as it hits; Share relevant information and intelligence internally; Adjust your outreach strategy, as needed; Discover new, relevant analysts to contact; Refine messaging; Point your sales team to relevant articles and...
3 New ARchitect Enhancements for Easier, Faster AR Management
The ARInsights team is excited to share three new enhancements, designed to make your ARchitect experience even easier and help you access the info you need even faster: Viewing “Analyst Power 100” Rankings in ARchitect Managing Coverage Notifications Staying Organized with Ascending/Descending Sort Follow along with this short clip from our recent webinar as Crystal Golightly, our VP of Customer Experience, explains these recent additions....
Learning Series Recap: Searching for and Reporting on Analyst Coverage with Premium Content
For AR practitioners, it’s important to stay on top of what key industry analysts are writing and speaking about. By knowing if and when analysts are mentioning their company and other topics of interest, AR pros can: Track and disseminate timely coverage of their company. See whether engagement strategies are working. (Are briefings and other outreach translating to increased coverage?) Discover new, relevant analysts to...
Assessing Analyst Traction Through Share of Voice
Palo Alto Networks sought to consistently report on analyst results across its various business units. Learn how ARchitect enables the company to measure and report on share of voice, quickly and easily.
Tiering the Analyst Briefing List for Better Resource Allocation
Engaging with industry analysts is, of course, important to technology companies — they influence customers’ buying decisions; define, articulate and shape industry trends; and impact vendors’ reputations in the market. Analysts also provide valuable product-roadmap feedback, messaging guidance and competitive intelligence. For many vendors — particularly those with offerings spanning multiple technologies/markets — it’s not uncommon to track and be relevant to hundreds (and hundreds)...
Analyst Portal Updates: Easier Editing + High-Impact Summaries
We’re pleased to share new enhancements to our Analyst Portal solution – designed to make content management easier and elicit greater interest in your content from analysts who follow your company. Analyst Portal Background In addition to helping AR pros manage, track and report on analyst interactions with ARchitect, ARInsights also provides Analyst Portal, a unique and innovative solution for sharing content with key analysts...
Upcoming Analyst and Industry Events: What’s Virtual? What’s In-Person?
The latest ARInsights client “open session” covered a lot of ground. These quarterly, virtual meet-ups give AR pros an opportunity to discuss industry trends, swap best practices, pick the brains of other practitioners and experts, and air what’s on their minds – all in an informal, unrecorded forum. In general, discussion topics arise organically – driven by the priorities and interests of attendees. (Sign up...
Using ARInsights’ ServicePlus to Save Time and Money, and Help Fuel AR Success
CompuCom was seeking to increase AR efficiency – saving time on tracking analysts, monitoring research, reporting on metrics, etc. Learn how the company uses ARInsights ServicePlus to aid in these AR activities and more.