Introducing Andy Zimmerman – An Interview with ARInsights’ New CEO
January 28, 2021 — We are pleased to announce that we have a new CEO! Andy Zimmerman, a SaaS veteran and former CMO, brings a deep skill set in driving revenue growth, launching new products, expanding into new markets and scaling operations.
ARchitect User Forum 2020 Highlights
This 10th year anniversary User Forum exceeded our expectations! Follow along with case study presentations from Cisco, Palo Alto Networks, Schaffer AR, CompuCom, Informatica, and so much more!
The ‘New Normal’ for Analyst Relations, Pt 5
The New Normal for Analyst Relations series was our way of providing you with the means to talk through the whirlwind of this year. Thank you to everyone that attended an event and especially if you were able to make it to all 5! This last session for the year hit on our most common COVID-19 related topics: virtual events, analyst engagement, and trends in analyst firms.
Email Enhancements & Learning Series Wrap Up
With digital communication hitting an all time high, keeping your analysts interests can be challenging. Building professional emails with new features is a great way to make your communications pop. Follow along with the Learning Series episode below as we demonstrate how to use new email enhancements in ARchitect:
New Email Templates, Stock Image Gallery, Image Editor,
Row Background Images
The ‘New Normal’ for Analyst Relations, Pt 4
Because of the pandemic, we opened up this open forum (4 sessions ago!) for the analyst relations community to communicate the many shifts and changes of analyst relations. In this session, AR leaders from across the globe brought up the many trending topics they are facing. These included: The Value & Challenges of Industry Events, Determining a Digital Strategy for MQs, Effective Strategies for Targeting Small Analyst Firms, Updates & Announcements by our team at ARInsights
ARInsights Receives Strategic Investment from Polaris Growth Fund
We are happy to announce that ARInsights has secured a growth investment from the Polaris Growth Fund. PGF is a software-focused, specialized affiliate fund of Polaris Partners, a Boston-based private investment firm with two decades of technology investing experience.
Engage with Analysts on the Portal
In these unusual times, building strong relationships virtually can be challenging. With your analysts inbox hitting an all time high and video fatigue plaguing us all, keeping analyst engagement and organized is a priority. Now that you’re set up and ready to get started on the Portal, we have a few tips and tricks to make your Analyst Portal look great and keep analysts engaged. ...
All Things ARchitect: Review with Q&A Session
Because this episode was focused on reviewing ARchitect, your hosts covered common questions from a range of different topics like the dashboard, interaction & article perceptions, coverage groups, projects, tasks, and emailer.
The ‘New Normal’ for Analyst Relations, Pt 3
During this month’s episode of the New Normal for Analyst Relation, AR teams across the globe explained how they are keeping analysts engaged with their content by: Shifting Content Models, Utilizing Live and Playback Content, and Employing Community and Private Environments
3 Small ARchitect Tweaks That Will Leave a BIG Impact
Use the power of ARchitect to make small changes that will have a lasting impact. Follow along with the 7th episode of the Learning Series, Customize, Color-code, and Curate, to create your perfect ARchitect experience by organizing your groups, customizing fields, and cleaning up clutter.